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Coolblue and many other webshops. But if you have a very specific product (think of decorative fireplaces), this is a lot more difficult. Product value As you may know, the commissions within affiliate marketing are not always very large. With physical products you should think of 3% – 10%. With […]

Is there room for so many parties? Which platform should I use and which innovations are relevant to me? There are, of course, several possible answers to these questions and the impact differs per individual. In this article I explain the most important developments. With this I may provide you […]

Fortunately, the setup is practical to copy and paste. Breaking the Google black box In addition to Microsoft, there is another player that is growing fast, Quantcast. This is now the number 4 data processor in the world. After Google, Facebook and the defense of the United States. The giant […]

Think of who you have reached and/or they have interacted on your site. In concrete terms, they can also make your conversion data smarter. Still, Quantcast doesn’t feel complete. They can serve all kinds of media such as video, native and rich media. However, the performance of those specific products […]

Name and address details: this is your company name, address and telephone number. Present and relevant Google My Business accounts. Keywords in the Google My Business account. The sentiment of online reviews (both the Google reviews and various review systems). In order to be found locally, you have to take […]

But it has been apparent for some time that the private deals and even the guaranteed deals in DSPs do not always work smoothly due to miscommunications between SSP and DSP. Suppose this party provides its services in a region of 30 kilometers. You want to make as much impact […]

That is not entirely fair, because all kinds of interactions have taken place before that. As you can see in the example above, there are many touchpoints in the customer journey. With last-click attribution, unfortunately, we can’t figure out the value of those other marketing channels. Buy impressions To illustrate, […]

Of course you want to be able to demonstrate that the advertisements have contributed well to the final conversion. Due to the developments in machine learningGoogle later came up with the data-driven Zattribution model. It soon became clear that this model will provide the most insight into the conversions Sri-Lanka […]

Not just deals on Black Friday itself for a long time The move to a whole week started a few years ago. More and more retailers are following this development. Big chains, such as Bol.com and Coolblue, are the early South Africa Phone Number adopters when it comes to early […]

Think of a TV, smartphone or tablet. Also read: Black Friday: how to create perfect Google Ads campaigns Benefits to start your deals earlier Now you may be wondering: what’s in it for me? The purchase intention is already Slovenia Phone Number very high in the orientation phase . By […]

One in three younger respondents indicates that influencers are one of the biggest sources of gift inspiration. We’ve all heard about removing third-party cookies from Chrome in 2023. How do consumers prepare for this? And what can we expect this year? Take-aways for marketers Prepare in time for Senegal Phone […]

So we see the larger tech companies go further and further to guarantee the privacy of their users, partly thanks to the changing society and the introduction of the GDPR. But what is the impact of these changes for marketers? And we also know that Safari and Firefox have already […]

Think of the targeting options in Google, DoubleClick and Facebook. The higher this share of campaigns is, the more impact this development will have on your campaigns. If this is the case, it is recommended that you review your strategy (so that you are no longer dependent on third-party cookies […]

The holidays are always a special challenge for online advertisers. There are often always on campaigns: these campaigns run all year round. Think of paid campaigns on Facebook, Instagram and Google Ads. You achieve good results with the campaigns. Why do they exist, what are their motivations, what are Portugal […]

You see what a good objective does: it ensures that you set up campaigns with a sharp focus to achieve your goals. How are you going to set this up within your account structure? And how can you best deal with the Peru Phone Number current ongoing campaigns? 1. Back […]

There are various ways to gain a good insight into how well your campaigns have run during the holidays. It is important to gain insight into this, because you want to have your measurability as accurate as possible. This will help you to understand the impact of your online efforts.  […]

Especially if you use automated bidding strategies. Only adjust the message of your ads and the landing pages you use. Your keywords and target groups must remain as they are in order to achieve maximum return. Your current Panama Phone Number online campaigns can help you achieve your goal with […]

By working with the above methods, you get a good insight into what your campaigns have delivered. These actions are then measured and optimized, taking the return on investment (ROAS) as the starting point. Determine goal(s) and KPIs As described earlier, ROAS is an important element of performance marketing. These […]

Mapping the customer journey helps in realizing your campaign goals. As soon as you type a term in the search bar.  Intermittently. Looking for a content marketer in times of hyper  scarcity . How do you Nigeria Phone Number approach that? There are hardly any responses for this role via […]

Pricing Hellodialog With the Hellodialog you can choose a smart, professional or premium subscription.Do you want to send more than 12,000 emails per month or to more than 2,000 contacts? Then you end up Nepal Phone Number with the paid variant. Most organizations looking for a Mailchimp alternative easily stay […]

It is therefore wise to switch to an e-mail tool from an EU-based party. But which Mailchimp alternative do you choose? There are tons of email tools to choose from and it’s not easy to compare them. Happiness at Namibia Phone Number work is falling & other consequences of the […]

Do you show the people behind the brand enough? In short, provide a story that touches you in such a way that the price becomes of minor importance. This way you offer your ambassadors a platform to share Morocco Phone Number and their positive experiences. Moreover, in the community you […]

Do you want to grow quickly with your webshop? Then get started with Search Engine Advertising (SEA)! This is the fastest way to be found. How do you do that? Read these 7 SEA tactics to outsmart the competition. Visibility in 6 steps Now that you know a little about […]

Also read: Combine SEO & SEA and get more out of your campaigns Tactic 3. Embrace Google Shopping When a potential customer searches for a particular search term, product images often appear above the search Macedonia Phone Number results page. Using Google Shopping is the ideal tactic to boost your […]

Google will then create it automatically. Why would you do that? Easy. Google collects information and ratings from a web store and these may (possibly) be displayed in the form of seller ratings. Create a product Luxembourg Phone Number feed and a Merchant Center account. Nowadays it is even possible […]

Incorrect inventory and shipping information can flood customer service or cause the customer not to order at all, resulting in lost sales. In addition, whether or not to show stocks also has an impact on your SEO and SEA. My advice: always start with manual bidding and only start testing […]

A stock notification with numbers of pieces says something about the way of purchasing. Is there a lot in stock? Then that can mean that you expect that there will be a lot of demand for the product. If you (accidentally) state that the product is not in stock, your […]